Commerce conversations over coffee

Tuesday, December 15, 2020

Lying liars and lingering trust

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Waking up this morning, I was thinking about honesty and its effects on trust. I went to school in the 80's. The rebellion of the 70...
Thursday, November 26, 2020

What a fool believes...

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As you navigate over the ocean of your life, you learn lessons that help you get to safe harbour when storms are on the horizon. If you don...
Friday, October 23, 2020

Would you like cheese with that?

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There is a polarization effect happening right now in 2020.  The world is not fair. Who cares? You follow a code, a belief system. If you...
Thursday, September 17, 2020

The labels you place are like permanent tattoos on your brain

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Labels are like tattoos on our brains. Attached with super glue, it’s nearly impossible to rip, scratch or peel. Be very careful what or wh...
Thursday, March 12, 2020

Coronavirus is not the zombie apocalypse

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As the world reacts to the threat of a pandemic, markets crash, toilet paper sold out and Purell is counting cash. What aren't we bein...
Tuesday, February 18, 2020

Lesson about marketing from a Las Vegas Beggar

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The difference between making noise and making money in the marketing world is the same as the difference between a beggar and a busker. T...
Friday, February 7, 2020

Luck is a lady named Serendipity

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Inspiration comes from a room. There are no windows. There's a door but it's locked. You can try to break it down. But you're ...
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RickNicholson
Rick builds business. He owned 6 restaurants over ten years. He understands the entrepreneurial challenges, specializes in developing marketing strategy, branding and key messaging.
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