Commerce conversations over coffee

Thursday, December 12, 2019

Marketing in a crisis

›
Marketing is fun. You get to say and do things that normally aren't done or said. Good marketing uses an angle that disrupts the audien...
Tuesday, December 3, 2019

Marketing is like boiling an egg

›
If you are an adult, I'm going to assume you know how to cook a hard boiled egg. Gramma taught me when I was 10. Here were her instruc...
Tuesday, November 26, 2019

Winter, wood and wool coats

›
It's getting colder. Jackets thicken while energy bills rise. That's winter in Canada. Every year it comes and every year, I dread...
Monday, November 25, 2019

A discount retailer hurts no one but himself.

›
As Black Friday approaches, I was thinking about my Canadian retail friends. Black Friday wasn't even a thing in Canada seven years a...
Tuesday, November 5, 2019

Secret of success, go after your opportunity, and five levels of respect

›
My eyes lifted from the computer screen to see an old friend walking to the counter to order a coffee. As he sees me, he motions that he...
Friday, October 18, 2019

Hope, eyeballs and scrolling through garbage

›
I get asked a lot about the effectiveness of advertising and which ones should be used. The buzz for entrepreneurs seems to be social medi...
Thursday, October 17, 2019

Character, statues and a 1000 year promise

›
Thanks for meeting with me. What can I get you? I'd like a Grande Emperor's Cloud. Fancy name... Is it a fancy drink? Nope. Just...
‹
›
Home
View web version

About Me

My photo
RickNicholson
Rick builds business. He owned 6 restaurants over ten years. He understands the entrepreneurial challenges, specializes in developing marketing strategy, branding and key messaging.
View my complete profile
Powered by Blogger.