Friday, February 20, 2015

Do we love money is the wrong the question.

Sensible, caring people will never admit to loving money. They will rationalize that money is a thing.

Count me as part of that tribe. Love is one those words that gets thrown around like a commodity.

I love my chair.
I love my life.
I love my house.
I love my job.
I love my car.

Can we compare the "love" for inanimate objects with the love we have for other people or animals? Would we risk our own life or reputation to save these inanimate objects? We enjoy those things, but we don't love them. Do we even like them or do we like what they do for us?

A comfortable chair and a house can help us to relax. A car or a house can deliver some egotistical benefit. A loving job makes us feel good about ourselves with the financial benefits we require.

Some of us go to work for money. Some think they love money.

No one in their right mind would ever say they love money. Kevin Leary from Shark Tank pretends to love money. It's a marketing ploy for his television personality to play the villain. And we all like to hate the villain. That's just good TV.

No one loves money. That would be insane. Money does not love you back.

No one goes to work for money. Some may go for a higher cause. They want to make a difference in the world. It's their passion to help. Most will admit, they work so they can pay their bills. They may like their jobs but they mistakenly think they don't work for money. Most people would work for if there wasn't a paycheck or a promise of a paycheck in the foreseeable future.

People don't go to work for money. They go to work for the things money can get them.

What does money get for you?
Chairs, houses, cars, vacations, clothes, food, etc...

Simon Sinek stated in "Start with Why", that people do not act on features and rational benefits. They act on irrational benefits. They act on an emotional need.

Why do people trade one house for a bigger one? Why do people buy a new car every four years? Why do we take vacations every year?

You could argue the various needs of more space, more dependability, or needed rest.

My wife and I sold our perfectly good house four years ago for a bigger house. We "needed" more space. Our children's toys were taking over the house. We wanted to live in the country where we could own a few acres of land so the kids could be free-er outside. We wanted space to breathe between our neighbors' lives. The old house was twice as large as either of us had grown up in. Yet, we believed our own bullshit and made the move.

Here's the reality. We found a ridiculous deal on a huge house that was built by lottery winners. We fed our egos. Our egos wanted us to look like bigshots.  Our egos convinced us we deserved it. So we bought it.

We didn't buy the house because it was a good deal, or because it was in the country, or because we needed more space.  We bought it because we satisfied a desire. We continue to work to feed those desires.

What are you working for? Look to the irrational benefit and don't listen to your own bullshit.

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